Oven Butler is a Sutton Coldfield based home oven cleaning service. The company required an identity that was simple and effective to build it’s customer base.
Using a simple rounded chunky font, the wordmark was designed to appear friendly and clean. This was teamed up with a simple clean sans serif font that can be used for tag lines, headers and body text.
A simple diagonal rounded line has been used with the wordmark, rather than using any symbols or imagery, this separates the main part of the logo with any secondary parts, which could be a tagline, service list or even contact details.
Colour wise the van which the clients were using was black, so this formed the basis of a simple colour palette of White, Black and Neon Green.
A website will follow shortly.